apple polishing is a technique salespeople often use to encourage their audience and customers to purchase or support whatever cause they're doing by complimenting them or making them feel like they can make a difference because they're that great. in a way, this advertisement is using apple polishing to make their audience want to help and support their cause. they want people to give to the needy so that other children around the world can have christmas! they wrote, "You can help provide for more than 5,000 homeless and needy children" and it makes us feel good about ourselves, like "If we donate some stuff to these homeless and needy children and help them out, we can show them what christmas is all about." it's also kind of stating that we can make a difference, and that those kids' happinesses are in our hands. we are the ones who can show them what christmas is like and how it is to be happy. because we are so cool, we can make a difference in these children's lives.
After reading the many different appeal to emotions, I thought that I would have understood all the different types. But I was wrong. When I first read the name, it seemed that it was easy to define, apple-polishing. As I read more of the text in Epstein I realize it was not was I was thinking of. When I came across your blog about apple-polishing it was laid out in a way that was easy for to understand was it was all about. I agree with the advertisement that we should give are unwanted toys to children in need. I would totally fall for this ad. Every little boy and girl should have a Christmas. Giving that I believe that the example you gave really help with explaining the concept. Good work on the apple-polishing and keep up it up. It nice to have a good blog to come to when you don’t understand a concept.
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