Friday, April 16, 2010

daily examples

it's not difficult to find advertisements that use the different appeals to emotion that there are because salespeople always use these types of techniques to attract customers. however, it is much easier to find just day-to-day examples of these appeals to emotion because they're found everywhere, and i admit, i get caught up in these sometimes too. one time i was babysitting, and the mom of the girl i babysit never gives her daughter too many sweets because of health concerns. the kid knew that and came up with a sneaky "appeal to emotion" that made both the mom and me surprised. she went up to her mom and said, "mom, i like your hair. can i have a cookie?" that is an example of an appeal to apple polishing. the girl was trying to flatter her mother by saying something sweet to compliment her (whether it was true or not) in return for something she wanted--a cookie. it worked! maybe i should try that sometime too! ;)

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